JOHNNIE WALKER

We managed an incentive event for a group of bar staff and brand ambassadors visiting Diageo’s whisky distilleries in the Scottish Highlands.

The Brief

Organise travel, accommodation and a full itinerary of distillery tours for a group of bar staff travelling from Eastern Europe on a Johnnie Walker bartender incentive programme.

The Solution

We organised the incentive event including flights, transfers and luxury hotel accommodation in Inverness for a group of bar staff travelling from Cyprus and Belarus. We liaised with the Diageo events team in Scotland to arrange private tours and tastings at Cardhu, Clynelish and Glen Ord distilleries.

While the guests were away, they also enjoyed a private speedboat tour on Loch Ness, dinners at leading local restaurants on each evening, and all private transportation between event locations/activities.

Scotland Incentive Programme

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