COCA-COLA

The Brief

Create and fulfil a selection of prizes for Coca-Cola’s 2020 Premier League promotion in GB and Ireland, including VIP money-can’t-buy experiences and lower-tier runner-up prizes.

The Solution

We arranged for 8 lucky winners to ‘Play with a Legend’, offering them and their friends the chance to play a match of 7-a-side football with an ex-player from a Premier League club of their choice

Another six winners were given the chance to ‘Live Like A Footballer’, with luxury weekend breaks in UK cities of their choice, and activities including VIP shopping, luxury dinners, grooming treatments and behind-the-scenes stadium tours

Runners-up enjoyed guided tours of a Premier League stadium of their choice, with options available across the country!