The challenge

To execute¬†the management of winners to Jack Daniel’s trademark brand event.

The prize

One winner and four friends were flown out to the world famous barbecue extravaganza, where they experienced the best grilled, seasoned and seared meats cooked by US and international competitors.

The group had exclusive VIP access throughout the event, which included more than just the flavoursome cuts of beef, chicken and pork, as they were able to watch the Country Dog Contest, and partake in the Butt Bowling, and Bung Toss.

Need VIP winner management for your next brand event? We can handle all the logistics, so you don’t have to. Get in touch via our enquiry form or give us a call on +44 (0)20 8871 9959 to find out more.