The brief

Create a money-can’t-buy prize experience to promote the international theatrical release of ‘MISSION: IMPOSSIBLE – FALLOUT’ for Paramount Pictures.

The prize

Winners were given the chance to ‘step inside Ethan Hunt’s world’ on an action-packed IMF mission from London to Paris – the key locations featured in the movie. They got to experience the IMF agent lifestyle with chauffeur driven motorbike transfers, state-of-the-art hotels, a helicopter ride and coded messages sent by mobile phone during their exclusive mission!

Interested in creating a money can’t buy prize for your next promotion? Get in touch or give us a call today and we’ll get started!